Ask

The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy

by Ryan Levesque

Our rating

3.9

Level

Intermediate

Published

2015

Levesque's survey funnel method uses questions to segment prospects and deliver more relevant offers, leading to higher conversions.

Best for: Marketers using surveys and quizzes to segment buyers

Key takeaways

• Ask customers what they want before selling
• Segment by needs, then personalize offers
• Quizzes can be powerful lead magnets

About Ryan Levesque

Author profile Books on Amazon

Check the price on Amazon Content Marketing Email Marketing Growth & Startups

More great Content Marketing books

Building a StoryBrand

Donald Miller

4.6

Everybody Writes

Ann Handley

4.6

Marketing So Easy It’s Fun AgainChris Burns

Marketing So Easy It’s Fun Again

Chris Burns

4.6

By our founder

They Ask, You Answer

Marcus Sheridan

4.6

Contagious

Jonah Berger

4.5

Reader reviews

No reviews yet. Read this book? Be the first to share what you thought.

Write a reader review Cancel reply

Reviews are moderated and appear after approval.

Comment *

Name *

Email *

Website

Save my name, email, and website in this browser for the next time I comment.

Your rating *

★★★★★